I was invited for the Tipografilia (a congress of type design) staff to design a poster celebrating the artcrafting of making and designing typography from my own feeling and experience.
So I designed from a quote that I usually say: "Cuando hago letras, mi corazón se siente CHINGÓN" (When I made letters, my hearth feels great), and then other adjectives that means greatness in popular expressions were I come from, all of them with some fonts that I designed across my career. With a playful design that recovers handicraft from aztec motifs to textile ornaments, ceramics and mud mosaics from baroque churches from my born town and across Mexico.